Hi, I’m Milo.

I've been making content online for 14 years, across YouTube, Twitch, and all social media platforms.

In that time, I’ve gained millions of followers and half a billion views. I’ve worked with (and consulted for) many of the biggest brands and creators in the space.

I’m especially interested in all things creator economy, gaming & lifestyle content, brand-creator relations, esports, and the potential/pitfalls of web3.

Want to get in touch? You can email me, or book an intro call.


I started the MrRoflWaffles YouTube channel in 2009, in the very early days of YouTube content creation.

When I joined the University of Bristol in 2015, I had already produced over 1000 videos and grown an audience of 100,000 subscribers.

In 2018 I finished my BSc Physics degree with first class honours and 1 million+ subscribers to my name. I’ve been a full-time content creator, based in London, ever since.

Outside of work, I’m super passionate about musical theatre, dog-spotting, and refining my near-perfect carbonara recipe.

I’m also obsessed with skiing. Seriously, terribly, hopelessly obsessed.

I travel a lot, especially to the US where a lot of my content creator friends have ended up living, and based on all that, I’ve experimented with food, lifestyle, and travel content on my channel and social media.

I’m also thinking 24/7 about ways companies can better connect with their customers, just as creators need to with their audiences. The internet has allowed for online brands to create more “touch-points” for their fans to interact with than ever before, but there’s still so much to do here.

The rewards for getting this right are vast; it just takes the right intentions and drive to execute.
I call it “lifestyle design”, and I’m all over it.

MILO AT COACHELLA 2022. NOAHJ456 IS ALSO HERE SOMEWHERE.
MILO IN LA, 2022.

PHILOSOPHY

I believe the creator economy is still only just beginning to tap into its potential to change the world of work. As entrepreneurs, creators, and dreamers in the space, it’s our duty to carve out new paths forward into the unknown here, and as more of us do this, customer and viewer experiences will only get better.


I want to use my content creation and gaming expertise to help you on your journey.


All it takes is a free introductory call to get us off to the races.

We’ll get onto the same page, discuss your needs,
and look into ways we can start making your goal a reality.

You can learn more about what I offer here,
or jump right in and book your intro below.

Let’s get to work.

Let's get to work.

Let's get to work.